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Nonprofit Leadership Series - Part 3 Rethinking Marketing and Fundraising for a New Era - Tools and Best Practices
Original Recording Date :
Length: 2 hours
The COVID-19 Crisis has placed unprecedented burdens and constraints on the nonprofit community in critical areas like fundraising, capacity-building, programming, leadership development and short/long-term strategic planning. In response, award-winning nonprofit leader and consultant Rob Levit has prepared a series of interactive online workshops to empower participants with new mindsets, practical tools and innovative approaches for thriving in the “next normal.”
Traditional fundraising events and techniques may be less viable than they once were but that doesn’t mean that nonprofit organizations can’t reach out to donors, funders and their community for financial and other forms of support. Learn, share and discuss different forms of marketing and fundraising and how they can be adapted and transformed during and after the crisis. Nonprofits will learn the deepening value of relationship-building, partnerships and an innovation mindset to keep the “engine of impact” running strong.
Learning Objectives:
- Identify how marketing and fundraising strategies must evolve to be effective in the crisis-era.
- Relate and interpret success stories in the crisis-era to illustrate effective and creative approaches to nonprofit marketing and fundraising.
- Formulate marketing and fundraising strategies across several key areas including social media, webinars, advocacy, volunteer opportunities, in-person engagement and partnerships.
Research:
- The Standards for Excellence® - Best practices in nonprofit governance, operations and programs.
- Reliable Fundraising in Unreliable Times, Kim Klein.
- Engine of Impact: Essentials of Strategic Leadership in the Social Sector, Meehan and Jonkey ideas.
We are happy to respond to any concerns or questions you may have. Please contact us at by email at sw-ce@buffalo.edu or by phone at 716-829-5841.
ADA Accommodations: If you require any support for your ADA needs in the United States, please contact us by email at least 3 weeks prior to the event by email at sw-ce@buffalo.edu or by phone at 716-829-5841.
Rob Levit, MA
Rob Levit, MA, has over twenty years’ of experience as a well-known educator in Maryland low-income schools. He focuses on designing multi-sensory programs for youth that positively address the impact of poverty on brain development. Currently, he is the executive director of Creating Communities, a nonprofit organization in Maryland that focuses on mediating the effects of poverty on the brains of children and youth in low-income schools and public housing projects using art-based activities. In addition, Rob is a dynamic trainer, facilitator, and consultant who has worked extensively with educational, corporate, and nonprofit clients on strategic planning, team development, and leadership skills. He has received strong testimonials for his work from universities, public schools, and medical centers, and has been recognized with numerous awards. Rob is a Licensed Consultant from Maryland Nonprofits’ Standards for Excellence Institute®, a Certified Trainer in Workplace Conflict Resolution from the Mediation Institute at Eckerd College, and holds an Executive Leadership Certificate from Cornell University.
